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Magister en Administración -MBA, Magíster en Dirección de Marketing y Gestión Comercial de la Universidad de Barcelona, especialista en Mercadeo y Negociadora Internacional de la Universidad EAFIT. Con amplia experiencia en proyectos de investigación de mercados con metodologías de Neuromarketing. Magister en Administración -MBA, Magíster en Dirección de Marketing y Gestión Comercial de la Universidad de Barcelona, especialista en Mercadeo y Negociadora Internacional de la Universidad EAFIT. Con amplia experiencia en proyectos de... Tobii 28:02 <p>Magister en Administración -MBA, Magíster en Dirección de Marketing y Gestión Comercial de la Universidad de Barcelona, especialista en Mercadeo y Negociadora Internacional de la Universidad EAFIT. 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How to set up the Mobile Testing Accessory in ETM and in Lab. Tobii 03:24 <p>How to set up the Mobile Testing Accessory in ETM and in Lab.</p><p><a href="http://video.tobii.com/mtahow-to-setup-in-etm-and-labmp4"><img src="http://video.tobii.com/60445186/61965042/0dfa681612d95b0793668162c9e8a305/standard/download-2-thumbnail.jpg" width="600" height="351"/></a></p> eye tracking market research mobile eye trackers Mobile testing accessory http://video.tobii.com/enhancing-qualitative-research-the <p>Two drawbacks to qualitative research are that out-of-context&nbsp;traditional interviewing can be unreliable and in-context&nbsp;“Think-Aloud” interviewing can be misleading. The Retrospective Think-Aloud Interview (RTA), a research method that only eye tracking can enable, provides&nbsp;a way to capture all of the detailed, second-by-second insights from a “Think-Aloud”&nbsp;while maintaining the unobtrusiveness of a traditional interview. 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Two drawbacks to qualitative research are that out-of-contexttraditional interviewing can be unreliable and in-context“Think-Aloud” interviewing can be misleading. The Retrospective Think-Aloud Interview (RTA), a research method that only eye... Tobii 01:50 <p>Two drawbacks to qualitative research are that out-of-context&nbsp;traditional interviewing can be unreliable and in-context&nbsp;“Think-Aloud” interviewing can be misleading. The Retrospective Think-Aloud Interview (RTA), a research method that only eye tracking can enable, provides&nbsp;a way to capture all of the detailed, second-by-second insights from a “Think-Aloud”&nbsp;while maintaining the unobtrusiveness of a traditional interview. 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Tobii Pro Insight Research Services offers comprehensive eye tracking studies that help you understand your customers in a more efficient way. We possess the necessary eye tracking tools and expertise in order to bring you cutting-edge implicit... Tobii 01:50 <p><p><i>Tobii Pro Insight Research Services offers comprehensive eye tracking studies that help you understand your customers in a more efficient way. We possess the necessary eye tracking tools and expertise in order to bring you cutting-edge implicit visual behavior analysis without the time, knowledge, and resource commitments of developing in-house capabilities. 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